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Google’s presence in the technological industry is increasingly matching that of Samsung as the tech giant continues to outstretch its arm into new technological branches.
In order to maximize its effort, the Mountain View company went on to find ‘Alphabet’, an establishment that will have its internet business (Google) and the rest of its projects under one conglomerate.
Alphabet now incorporates the list of the company’s businesses below and it’s expected to continue making inroads over the coming years and even branch out to non-technology related enterprises.
- Boston technologies
- Life sciences
- X Lab
Currently, the Internet giant (Google) owns the largest and most used mobile operating system in the world (Android) ever since it took over the software in 2007 and it has now turned out to be an unstoppable force in the tech industry.
Today, Android runs on over 1.5 billion devices, which is no small feat when compared to the usage share of other competing mobile platforms.
Google’s plan for the Android platform goes beyond mere usage on our smartphones and extends to wearables, like smartwatches and the all new yet-to-be-released Wove Band, your home – in the sense of a smart and connected house, Cars – Android Auto and even IoT devices (internet of things – Brillo).
However, the company’s latest effort is rumored to be a new chip-making business. It would seem rather too much to swallow, but it’s more of a fact than you may think.
The company is said to be venturing in the semiconductor space in order to further drive its dream for Android and perhaps the idea of its very own Google phone (also rumored), apart from reducing the fragmentation of the Android ecosystem.
The rumor mill also takes from the fact that Google has gone ahead to hire a senior executive from Qualcomm and many other engineers from PA Semi (which is a chip firm Apple acquired) in preparation for its semiconductor branch.
It is also said that Google’s line of processors will feature off-the-shelf ARM-based designs with some other function specific chipsets. One of which will aid in a video like streaming of images to reduce the delay in-between scrolling.
Also detailed is the fact that Google wants to add some form of static RAM (essentially cache memory) to enable better memory throughputs while you’re executing commands on your smartphone (pretty much running applications and basic navigation).
This will help lower the response time of apps and help reduce latency (while executing processes) all through the operating system significantly.
It is a bit puzzling as to why Google decided to venture into this business now; but if I am to guess, the search giant will be going head to head with other semiconductor manufacturers (essentially to help drive the chipset industry like it did with smartphones).
It however, remains unclear on what exactly will come out of this new move (if it turns out to be true); but whatever the case may be, we will update you as more details surface.